Sharpening the Focus on Your Mission
In a recent survey, 37% of responding nonprofit leaders and board members reported that they were concerned that their mission was “less clear and compelling than it was in the past.” If the individuals closest to the cause are uncertain, how can they hope to send clear, compelling messages to the volunteers and donors they depend on to accomplish their work. How can they ensure that their client’s needs are being met? On one hand, the survey data isn’t surprising. When is